Golden Record Enhancement List

Here are some of the enhancements we made to Golden Record in November.
      • Moved it to the cloud (you can see the link in the menus on the Golden Record website)
      • Upgraded our algorithms to give you the ability to load data without matching at all as well as to undo existing matches and redo them with modified matching rules
      • Released a beautiful,   new website
      • Officially started our free trial program
We’re working on some big enhancements for December’s release so keep your eyes open for what’s coming next. And, of course, if you have a need to bring together data from multiple data sets, let’s talk; We’d love to give you a demo and a free account.


Describing himself as a recovering CPA, Ben Taub served as an accountant and auditor early in his career. He quickly shifted careers to his primary interest of information technology, data management, and decision support techniques. Before starting the analytics consulting and staffing company Dataspace, he was an early employee of business intelligence pioneer MicroStrategy. He now also oversees Golden Record, a cloud-based data matching and deduplication system which grew out of needs he saw in his various consulting assignments.

Ben has led efforts in the field of analytics, data management, and data warehousing for over 30 years and has coauthored three books on the topic, ORACLE8 DATA WAREHOUSING, ORACLE 8I DATA WAREHOUSING, and SQL SERVER 7 DATA WAREHOUSING, the first two in the Oracle Press series and the last published by the Osborne division of McGraw Hill. He has also spoken frequently and advises major corporations and charitable organizations on issues of analytics and data warehousing strategy.

Ben has a Bachelors degree in Economics and Business from Lehigh University and a Master of Business Administration from The University of Michigan. You can reach him at